Axis

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Leading the way to a smarter, safer, more secure world

Axis is the market leader in network video and a driving force behind the shift from analog to digital video surveillance, which paves the way for a more secure, smarter and safer world. Offering network video solutions for professional installations, Axis’ products and solutions are based on an innovative, open technology platform.

Axis has more than 1,400 dedicated employees in more than 40 locations around the world and cooperates with partners covering 179 countries. Founded in 1984, Axis is a Sweden-based IT company listed on NASDAQ OMX Stockholm under the ticker AXIS.

Sales 2012
Axis’ sales increased by 17 percent in 2012, and by 14 percent in local currencies.

Market leader
Axis retained its position as clear global market leader in network cameras and was ranked second in the video encoder supplier category*. During the year, Axis received many international awards for its products and solutions in network video, including for cameras equipped with the so-called Lightfinder technology.
The business model

A cornerstone of Axis’ strategy is the indirect sales model which is based on loyalty and long-term cooperation. Axis works in partnership with distributors, system integrators and resellers that reach the end customers. There are partners in 179 countries. The product portfolio

Axis was the first company in the world to launch a network camera in 1996, thereby initiating the shift from analog to digital technology. Today Axis offers the market’s broadest product portfolio of network cameras, video encoders, software and accessories, and provides a unique global service to end customers in connection with installation and use of the products.

A strong focus on research and development means that Axis’ products differ from others in the market. Axis’ research and development operations accounted for 13 percent of sales and about 550 engineers work at the headquarters in Lund.

Axis’ network video products are used in many environments in order create a safer, smarter and more secure world. It is a question of installations in public places, airports, trains, schools, universities, casinos and banks as well as in stores and on motorways etc.
Sustainability

Since the foundation of Axis, questions relating to sustainability have been a natural part of the company’s operations within corporate governance, social responsibility and environment. In 2007, Axis signed the UN Global Compact and thus entered into a contract to observe the UN’s ten principles covering human rights, labor law, environment and anti-corruption. Axis reports according to GRI (Global Report Initiative) with level C applied.

AXIS : LightFinder Technology
Outstanding performance in difficult light conditions : Overview

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AXIS Q1602/-E models incorporates Axis’ Lightfinder technology and are suitable for any application that requires video surveillance coverage in low light areas, especially where users require color information in the video to enhance recognition and identification of objects.

    Lightfinder technology with D1 resolution
    Digital PTZ
    Day/night functionality
    Easy installation with remote back focus
    Multiple H.264 video streams
    Local storage
    Outdoor-ready with Arctic Temperature Control

Introduction

A day and night camera is designed to be used in outdoor installations or in indoor environments with poor lighting. A day and night, color network camera delivers color images during the day. As light diminishes, the camera can automatically switch to night mode to make use of near infrared (IR) light to deliver black and white images. Maintaining image sharpness and low noise, particularly in varying outdoor lighting conditions, has proved challenging. Axis Communications’ research and development have led to the introduction of the new and revolutionary Lightfinder technology. The Lightfinder technology is the result of a meticulous choice of the right sensor and the right lens, together with the elaboration of the image data coming from the combination of sensor and lens. The fusion of these factors – sensor, lens, in-house chip development and knowledge in image processing – provides network cameras incorporating this technology with outstanding performance.

Lightfinder background

The Lightfinder technology incorporates a CMOS sensor with exceptional light sensitivity. However, the Lightfinder technology is much more than just the sensor. As per Axis’ proven image processing, already used in all its network video products, the elaborate software sets the degree of filtering and sharpening to give the best image quality possible. The outstanding performance in low light is the result of wellfounded decisions regarding the sensor and lens combined with carefully tuned image processing. Compared to any analog camera, the Lightfinder technology will give a better resolution and more lifelike colors, especially in low-light conditions. The noise reduction of the Lightfinder technology is vastly improved compared to any analog camera on the market, which in combination with the light sensitivity of the sensor gives a superior image quality. Also, since cameras incorporating the Lightfinder technology are digital, it opens a broad range of possibilities, such as the usage of a progressive scan sensor, video intelligence analysis and video surveillance systems. The advantages of the Lightfinder technology are high light sensitivity, excellent image quality with low noise but a wealth of details, and better color reproduction in low light. Cameras with the Lightfinder technology also have all the advantages of other network cameras, such as progressive scan, and can
easily be integrated with the industry’s largest base of application software through Axis’ Application

Applications

Network cameras incorporating the Lightfinder technology are the perfect solution for indoor and outdoor surveillance in low-light conditions, especially where users require color information in the video to enhance recognition and identification of objects. In contrast to conventional day and night cameras that switch to black and white in darkness, cameras incorporating the Lightfinder technology can maintain colors even in very dark conditions. There are many situations where surveillance video with color is an important factor for successful identification, and this capability greatly enhances the user’s possibility to effectively identify people, vehicles and incidents. These cameras will be especially beneficial in demanding video surveillance applications and they can be used in a variety of low-light applications, such as parking lots, city surveillance, schools and campuses,
and construction sites. The Lightfinder technology can be used for outdoor perimeters such as power plants, water treatment plants and prisons, as well as railway surveillance. In extremely low light conditions, such as constructions sites, that might only be lit by a single light at night, they can be supplemented with IR illuminators, but the high light sensitivity of the Lightfinder technology makes IR illumination unnecessary in many cases.

Comparison during night time and poor lighting

A comparison between three different surveillance cameras, an AXIS 221, an AXIS Q1602/-E built on the Lightfinder technology and a competitor quality low-light analog camera, took place during night time, and in different scenarios. The comparison shows that the network camera incorporating the Lightfinder technology gives a better image quality with less noise at full frame rate, and that in some light conditions the analog camera does not deliver images with colors.

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The future

Development will continue to move towards network cameras with the same high degree of light sensitivity that the Lightfinder technology has, but with even better resolution. Improved light sensitivity andless image noise will be key features in any new imaging technology in the future. Since Axis always uses the latest sensor technology and continually develops smarter software, Axis will continue to lead the fast product development on the low-light application market.

bacominternetwork-logo-axis For more information please log on to http://www.axis.com

 Lightfinder / Axis Camera Companion / P-Iris Technology